Profound
The deepest AI-search analytics — now with self-serve plans.
Profound is a premium AI-search analytics platform measuring how brands appear across ChatGPT, Perplexity and Google AI Overviews, with answer-engine and crawler-level insights. Self-serve plans start at $99/mo (billed yearly, ChatGPT only, 50 prompts); Growth ($399/mo) adds Perplexity and Google AI Overviews plus AI-agent credits. Enterprise pricing stays custom/sales-led.
Last verified: 2026-09-14
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Pros
- ✓ Enterprise-grade answer-engine analytics (conversation + crawler/agent level)
- ✓ Broad LLM coverage and strong brand credibility
- ✓ Self-serve tiers now available (was enterprise-only)
Cons
- ✕ Pricier than GEO-native startups
- ✕ Top features/pricing are sales-gated
Pricing
| Plan | Monthly (USD) | Notes |
|---|---|---|
| Starter | $99 | billed yearly; brand visibility monitoring |
| Growth | $399 | billed yearly; 'Popular'; adds AEO content optimization |
| Enterprise | Custom | custom / sales-led |
Our take: Starter ($99/mo) covers ChatGPT only (50 prompts, 1 seat, 100 Agent credits/mo); Growth ($399/mo) adds Perplexity + Google AI Overviews (100 prompts, 3 seats, 400 credits, 7-day trial). Enterprise stays custom/quote. Re-confirmed again this cycle via 8+ independent sources converging on identical tier structure and pricing (direct fetch to tryprofound.com still blocked); no funding/news since the $96M Series C at a ~$1B valuation (Lightspeed-led, Feb 2026) — still the most recent round.
Ready to try Profound?
Plans start around $99/mo. Confirm the latest pricing on their site.
Frequently asked questions
How much does Profound cost?
Profound starts at about $99/mo. Confirm current pricing on their site.
Who is Profound best for?
Brands and agencies wanting the deepest AI-search analytics.
Is Profound good for GEO / AI-search visibility?
Profound is a premium AI-search analytics platform measuring how brands appear across ChatGPT, Perplexity and Google AI Overviews, with answer-engine and crawler-level insights. Self-serve plans start at $99/mo (billed yearly, ChatGPT only, 50 prompts); Growth ($399/mo) adds Perplexity and Google AI Overviews plus AI-agent credits. Enterprise pricing stays custom/sales-led.