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Frase

AI content optimization built for Google & AI-search rankings.

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Quick answer

Frase is an AI content platform — a 'content operating system for AI search' — that researches, writes and optimizes content, then tracks how it gets cited across AI engines. Plans start at $39/month (billed yearly) for one site and 10 articles, scaling to team and agency tiers that add Perplexity, Claude and Gemini visibility.

Last verified: 2026-08-31

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Pros

  • Research, write, optimize AND track AI-search visibility in one tool
  • Scores content for SEO and GEO across ChatGPT, Google AI and Perplexity
  • Content Guard monitors published pages; publishes to WordPress/Webflow/Wix

Cons

  • Per-tier article/audit quotas can constrain heavy publishers
  • Claude & Gemini visibility only on the top (Scale) tier

Pricing

PlanMonthly (USD)Notes
Starter$39$49/mo monthly; 1 site, 10 articles + 50 audits, ChatGPT & Google AI visibility
Professional$103$129/mo monthly; 5 sites, 40 articles; adds Perplexity
Scale$239$299/mo monthly; 10 domains, 100 articles; adds Claude & Gemini
EnterpriseCustomcustom; white-label, SSO

Our take: Rare among content tools, Frase also tracks AI-search visibility, scaling by tier from 2 AI platforms on Starter to 3 on Professional (adding Perplexity) and 5 on Scale (adding Claude & Gemini); its Content Guard monitors published pages for ranking/citation drops. Re-confirmed for a third consecutive cycle across 3+ independent sources, no price changes.

Ready to try Frase?

Plans start around $39/mo. Confirm the latest pricing on their site.

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Frequently asked questions

How much does Frase cost?

Frase starts at about $39/mo. Confirm current pricing on their site.

Who is Frase best for?

Content teams that want to write, optimize and track AI-search visibility in one platform.

Is Frase good for GEO / AI-search visibility?

Frase is an AI content platform — a 'content operating system for AI search' — that researches, writes and optimizes content, then tracks how it gets cited across AI engines. Plans start at $39/month (billed yearly) for one site and 10 articles, scaling to team and agency tiers that add Perplexity, Claude and Gemini visibility.