Bluefish
Well-funded enterprise GEO platform for Fortune 500 brand visibility across AI assistants.
Bluefish is an enterprise GEO ('agentic marketing') platform helping Fortune 500 brands manage visibility across ChatGPT, Amazon Rufus and other AI assistants. It has raised $68M total, including a $43M Series B (April 2026, Threshold Ventures/NEA), with reported customers including Adidas, American Express, Hearst, LVMH and Ulta Beauty. Pricing is fully custom and sales-led.
Last verified: 2026-09-14
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⚠️ Draft data — pricing not yet verified against the live site. Do not publish this page until verified: true.
Pros
- ✓ Well-funded: $68M total raised, including a $43M Series B (Threshold Ventures/NEA co-led, April 2026)
- ✓ Reports roughly 10% of the Fortune 500 running on its platform, with named customers including Adidas, American Express, Hearst, LVMH and Ulta Beauty
- ✓ Positions as an 'agentic marketing' / GEO platform tying AI-assistant visibility (ChatGPT, Amazon Rufus) to enterprise brand and commerce outcomes
Cons
- ✕ No public pricing — the pricing page reportedly 404s, no free tier or self-serve trial; every CTA routes to a demo request
- ✕ New addition to this site; not yet independently confirmed beyond funding/press coverage
- ✕ Enterprise-only positioning, unlike self-serve GEO-native trackers such as Peec AI or Otterly.AI
Pricing
| Plan | Monthly (USD) | Notes |
|---|---|---|
| Enterprise | Custom | custom / fully sales-led; no free tier, trial or self-serve signup — a third-party estimate suggests entry plans may start around $100/mo with enterprise contracts into the thousands, unconfirmed |
Our take: Added this cycle as a new discovery — surfaced repeatedly across independent research as a well-funded competitor not yet tracked here, appearing alongside Profound, Scrunch and AthenaHQ in 'top GEO platform' roundups. Raised a $43M Series B (co-led by Threshold Ventures and NEA, announced April 14 2026), bringing total funding to $68M — confirmed via Built In NYC, PR Newswire, Adweek and the company's own blog post. Reports ~10% of the Fortune 500 running on its platform, with named customers including Adidas, American Express, Hearst, LVMH and Ulta Beauty. Pricing is NOT public — the /pricing URL reportedly 404s, with no free tier, trial or self-serve signup; every CTA routes to a demo request. Third-party estimates suggest entry plans may start around $100/mo with enterprise contracts reportedly running into the thousands (one source cites $85,000-$290,000 for large deployments), but none of this is vendor-confirmed, so pricingModel stays 'quote' with monthlyUsd null. No public affiliate/referral program found. verified: false pending a direct vendor check (bluefishai.com blocked from this environment).
Ready to try Bluefish?
See current plans and get started on their site.
Frequently asked questions
How much does Bluefish cost?
Bluefish uses custom, sales-led pricing. Contact them for a quote.
Who is Bluefish best for?
Enterprise brands wanting a well-funded, Fortune-500-proven GEO/agentic-marketing platform, with pricing handled entirely via sales.
Is Bluefish good for GEO / AI-search visibility?
Bluefish is an enterprise GEO ('agentic marketing') platform helping Fortune 500 brands manage visibility across ChatGPT, Amazon Rufus and other AI assistants. It has raised $68M total, including a $43M Series B (April 2026, Threshold Ventures/NEA), with reported customers including Adidas, American Express, Hearst, LVMH and Ulta Beauty. Pricing is fully custom and sales-led.